FRESH baby bum foam

Info: FRESH baby bum foam is a gentle, eco-friendly alternative to conventional wet wipes. This mild cleansing foam has been specially formulated for the sensitive skin in the nappy area and cleanses thoroughly without causing irritation. Whether at home or on the go – it helps keep delicate skin clean, protected and gently cared for.

Product experience: One customer told me that FRESH baby bum foam is the perfect solution whenever things need to be quick, gentle and environmentally friendly. She especially appreciates how easy it is to use and how gently it works on her baby’s sensitive skin when they’re out and about. The foam is easy to dose, cleans thoroughly and has never caused redness or irritation – for her, a real step up from traditional wet wipes.

Tip: She applies the foam to a soft cloth and gently wipes over the affected area – no rubbing or scrubbing needed. Beyond the nappy zone, she also uses it for little messes on hands or face. Her verdict: gentle, practical and sustainable – a small upgrade in everyday baby care.